Przemysław Łata

Przemek (Content & SM Specialist) likes to learn about marketing. He has experience in content marketing, SEO and event organisation.

Recent Articles:

3rd
November
2023

Designing User-Centric Apps for the Diverse Arabic Market

The Middle East and North Africa (MENA) region is an area that brings together a culturally diverse population. That's why providing them with modern technology solutions requires having a good understanding of their needs and preferences. Working with participants in the local markets is one of the most inspiring experiences Railwaymen faces on a daily basis.

FULL ARTICLE
6th
October
2023

Charting a Course for Innovation: Expand North Star (GITEX 2023)

In recent years, Railwaymen has been present many times at various thematic events dedicated to technology and business development. Thanks to the experience gained in a wide variety of industries, we have had the opportunity to attend meetings dedicated to almost every industry. Our upcoming destination will be Dubai, which will be hosting Expand North Star (October 15th-18th). This is an event organized as part of Gitex Global, dedicated to all technology startups.

FULL ARTICLE
9th
August
2023

App Development and its Effects on Saudi Business Landscape

Saudi Arabia, like the entire GCC region, is currently experiencing a rise in business applications. Mobile solutions of all kinds are particularly popular. Their role is not only limited to the development of existing services, but primarily to market expansion. They are intended to enable companies to have an attractive space to do business based on modern technologies.

FULL ARTICLE
27th
July
2023

Harnessing the Power of CRM Systems - how to improve the business?

Nurturing interpersonal relationships is equally important in both public and business spaces. They are what determine success and inspire action. In the case of business operations, effective customer relationship management (CRM) and the development of apt marketing strategies can translate into the development of sales tasks and inspire loyalty in customers. More and more companies are focusing on continuous improvement of operational mechanisms and marketing optimization using modern CRM systems. This has the effect of streamlining the sales funnel while stimulating customer engagement.

FULL ARTICLE
13th
July
2023

White-Label Banking Solutions: How to Maximize Efficiency?

Modern FinTech business very often benefits from technological solutions. More and more companies in the financial business are daring to go to the next level with their services in order to reach a wider range of customers and be one step ahead of the available competition. Therefore, more and more initiatives are being developed to facilitate this process.

FULL ARTICLE
28th
June
2023

7 Useful Features You Should Consider When Developing Your FinTech App

As we know very well, modern finance is almost nothing like the realities known just a few decades ago. All this is due to the great development of services with the support of modern technologies. The traditional circulation of money in the form of cash is slowly being replaced by digital transactions.

FULL ARTICLE
19th
June
2023

The Impact of COVID-19 on Fintech: How Companies are Adapting

The turn of 2019 and 2020 was the beginning of a new reality for the whole world. All thanks to the hitherto unknown COVID-19 virus, which turned into a worldwide pandemic. Millions of sick people and high contagiousness meant that the realities we had known so far needed to be reevaluated. Not only made social life change, but also the operations of many businesses. The coronavirus left its mark on many industries, while posing quite a challenge. The FinTech business also needed to adapt to the new rules.

FULL ARTICLE
16th
June
2023

Building Trust in Fintech: The Importance of Transparency and Security

The combination of the financial industry and modern technology has translated into a new reality in terms of individuals' involvement in financial transactions. Due to the rapid growth of the FinTech sector, the issue of trust plays an equally large role in the entire process.

FULL ARTICLE
2nd
June
2023

The Intersection of FinTech and Insurtech: An Emerging Market

The convergence of financial technology (FinTech) and insurance technology (InsurTech) has helped transform the broader financial services industry. The pace of these transformations was accelerated by technological advances, which led to the combination of these two service industries gaining widespread attention. Over time, this out-of-the-box mix began to reveal its potential for innovation and growth, which translated into a range of new opportunities.

FULL ARTICLE
1st
June
2023

Guide to Selecting the Right FinTech Development Partner

FinTech companies in recent years have become the initiators of change in the financial sector. They are credited with revolutionizing the transformation of traditional banking and financial services. In an effort to remain competitive, these companies are choosing to partner with entities that are developing modern solutions that advance modern finance. All of this is done in order to get as close as possible to the customer and, at the same time, respond to their current needs.

FULL ARTICLE